When Apple bought Logic from Emagic in July of 2002, the audio world took a big breath and wondered what would happen next. Until that time, Apple's line of Pro Creative Software included only Final Cut Pro and DVD Studio Pro ... two amazing applications indeed. But little did we know back then that Apple had plans to turn the Mac into every artists dream platform.
Before Apple purchased Logic, Emagic was nothing more than a bit player in the audio production world. Pro Tools was the defacto industry standard DAW (Digital Audio Workstation) and if you worked in the music business at any sort of serious level, you most certainly used Pro Tools in your studio. It was expected, because only Pro Tools (back then) could offer the raw processing power required to chew through a large multitrack project with tons of DSP effects added to each track, making it the best music recording software.
The reason Pro Tools enjoyed such a competitive edge at the time was due to the hardware acceleration that Digi Design (the original maker of Pro Tools before Avid acquired it) forced you to purchase in order to run their software. These hardware cards contained extra processing cores that did all the heavy lifting when you applied reverbs, compression, EQ, and so on. But all that processing power came at a price ... a serious price ... sometimes tens of thousands of dollars.
And this was where Apple saw an opportunity. Apple knew the power of the internal CPUs used in their computers was set to increase dramatically. They also knew customers would rather leverage the power of the host computer and a relatively cheap DAW (Logic) to make music, instead of buying extra, and very expensive, external hardware to do exactly the same thing. And because Logic was only to run on the Mac, Apple, also knew that buying Logic from Emagic would bring a whole new breed of producers to their platform, which would have the result of allowing them to sell more computers. It was a win/-win situation ...